H-E-B
Merry Texas Christmas TV
This spot pairs real Christmas-themed Texas towns with Gene Autry's "Merry Texas Christmas" to create a timeless holiday spot.
TV
ROLE
Art Director
AWARDS
AAF: Gold + Judge’s Award
We drove over 1,200 miles over three days of shooting.
H-E-B
The Heart of Texas Holidays TV
H-E-B is such a big part of Texans’ lives that it shows up everywhere during the holidays. From hay-bale snowmen to gingerbread ranches, this campaign highlights the unique holiday celebrations that could only happen in Texas.
PROJECT
TV
ROLE
Art Director
AWARDS
AAF: Gold
H-E-B
Holiday TV
Created in the midst of the 2020 pandemic, this campaign brought some much-needed cheer to an unprecedented holiday season.
PROJECT
TV
ROLE
Art Director
Featured in The New York Times.
A holiday tear-jerker from the Texas supermarket chain H-E-B lingers on a visit between a young girl and her grandmother that takes place on either side of a glass door. In a montage sequence of people doing good deeds, the commercial also shows family members preparing boxed meals for nurses and doctors. “When Texans help Texans, we all shine,” the narrator says.
A few production stills.
